Predictably Irrational: The Hidden Forces That Shape Our Decisions

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

• | By (Author): Dan Ariely
• | Publisher: HarperCollins Publishers
• | Publication Date: Mar 05, 2009
• | Country of Publication: United Kingdom
• | Number of Pages: 304 pages
• | Language: Not Available
• | Binding: Paperback|Softback
• | ISBN-10: 0007256531
• | ISBN-13: 9780007256532