Positioning: The Battle For Your Mind, 20Th Anniversary Edition

This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done.

• | By (Author): Al Ries
• | Series:
• | Publisher: McGraw-Hill Education - Europe
• | Publication Date: Dec 16, 2000
• | Country of Publication: United States
• | Number of Pages: 272 pages
• | Language: Not available
• | Binding: Hardback
• | ISBN-10: 0071359168
• | ISBN-13: 9780071359160