The Membership Economy: Find Your Super Users, Master The Forever Transaction, And Build Recurring Revenue

Reveals the "membership" business models of Netflix, Weight Watchers, and other industry giants - and how you can use them to lead your company to the top of the food chain. This book shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.

• | By (Author): Robbie Kellman Baxter
• | Publisher: McGraw-Hill Education - Europe
• | Publication Date: Apr 16, 2015
• | Country of Publication: United States
• | Number of Pages: 272 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 0071839321
• | ISBN-13: 9780071839327