The Creative Economy: How People Make Money From Ideas

Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? This book shows what creativity is, how it thrives and how it is changing in the digital age.

• | By (Author): John Howkins
• | Publisher: Penguin Books Ltd
• | Publication Date: Nov 07, 2013
• | Country of Publication: United Kingdom
• | Number of Pages: 304 pages
• | Language: Unknown
• | Binding: Softback
• | ISBN-10: 0141977035
• | ISBN-13: 9780141977034