Consumer Behaviour - 9780198862567
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Consumer Behaviour - 9780198862567

Oxford University Press
SKU:
9780198862567
|
UPC:
9780198862567
£44.99 £43.52
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Description
A concise, fascinating, and practical guide to consumer behaviour, bringing essential theories to life through an impressive array of engaging international case studies.


  • | By (Author): Isabelle Szmigin
  • | Publisher: Oxford University Press
  • | Publication Date: May 23, 2022
  • | Country of Publication: United Kingdom
  • | Number of Pages: 632 pages
  • | Language: Unknown
  • | Binding: Softback
  • | ISBN-10: 0198862563
  • | ISBN-13: 9780198862567
Additional Information
By (Author):
Isabelle Szmigin
Publisher:
Oxford University Press
Publication Date:
May 23, 2022
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
632 pages
Binding:
Softback
ISBN-10:
0198862563
ISBN-13:
9780198862567
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