Public Relations For Dummies

This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs.

• | By (Author): Eric Yaverbaum
• | Series:
• | Publisher: John Wiley & Sons Inc
• | Publication Date: May 30, 2006
• | Country of Publication: United States
• | Number of Pages: 384 pages
• | Language: Not available
• | Binding: Paperback|Softback
• | ISBN-10: 0471772720
• | ISBN-13: 9780471772729