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Rethinking Performance Measurement: Beyond The Balanced Scorecard
Cambridge University Press
£75.99
£72.99
Performance measurement remains a vexing problem for business firms and other kinds of organisations. This book explains why the performance we want to measure (long-term cash flows, long-term viability) and the performance we can measure (current cash flows, customer satisfaction, etc.) are not the same.
- | By (Author): Marshall W. (Wharton School, University of Pennsylvania) Meyer
- | Series:
- | Publisher: Cambridge University Press
- | Publication Date: Jan 09, 2003
- | Country of Publication: United Kingdom
- | Number of Pages: 220 pages
- | Language: Not available
- | Binding: Hardback
- | ISBN-10: 0007233485
- | ISBN-13: 9780521812436
- By (Author):
- Marshall W. (Wharton School, University of Pennsylvania) Meyer
- Publisher:
- Cambridge University Press
- Publication Date:
- Jan 09, 2003
- Country of Publication:
- United Kingdom
- Number of pages:
- 220 pages
- Binding:
- Hardback
- Language:
- Not available
- ISBN-13:
- 9780521812436