Focus Groups As Qualitative Research - 9780761903437

Reflecting the many changes that have occurred in the study of focus groups in recent years, this book begins with an introduction offering a discussion of current social science approaches to focus groups.

• | By (Author): David L. Morgan
• | Series: Qualitative Research Methods
• | Publisher: SAGE Publications Inc
• | Publication Date: Feb 19, 1997
• | Country of Publication: United States
• | Number of Pages: 88 pages
• | Language: Not available
• | Binding: Paperback|Softback
• | ISBN-10: 0007233485
• | ISBN-13: 9780761903437