Asking Questions: The Definitive Guide To Questionnaire Design -- For Market Research, Political Polls, And Social And Health Questionnaires

Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires the most widely used method for collecting information about people's attitudes and behavior.

• | By (Author): Norman M. Bradburn
• | Series: Research Methods for the Social Sciences
• | Publisher: John Wiley & Sons Inc
• | Publication Date: Apr 21, 2004
• | Country of Publication: United States
• | Number of Pages: 448 pages
• | Language: Not available
• | Binding: Paperback|Softback
• | ISBN-10: 0007233485
• | ISBN-13: 9780787970888