Cultural Psychology: A Special Issue of the journal of Consumer Psychology

A special issue of the "Journal of Consumer Psychology" (Volume 9, Number 2, 2000). It discusses issues in consumer psychology; effects of brand local/non-local origin on consumer attitudes in developing countries; and the role of culture in the resolution of information incongruity.

• | By (Author): Durairaj Maheswaran, Sharon Shavitt (Edited by)
• | Publisher: Taylor & Francis Inc
• | Publication Date: Mar 01, 2000
• | Country of Publication: United States
• | Number of Pages: 70 pages
• | Language: NULL
• | Binding: Paperback / softback
• | ISBN-10: 0805897771
• | ISBN-13: 9780805897777