International Case Studies In Tourism Marketing

This international case study book provides 28 expertly curated case studies on the topic of tourism marketing, each with detailed implementation instructions for the instructor in order to maximise student participation and learning.

• | Edited By: Gurhan (Dokuz Eylul University, Turkey) Aktas
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Jun 09, 2022
• | Country of Publication: United Kingdom
• | Number of Pages: 244 pages
• | Language: Unknown
• | Binding: Softback
• | ISBN-10: 1032023139
• | ISBN-13: 9781032023137