Dethroning The King: The Hostile Takeover Of Anheuser-Busch, An American Icon

John Wiley & Sons Inc
SKU:
9781118157022
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UPC:
9781118157022
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How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing, and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century.


  • | By (Author): Julie Macintosh
  • | Publisher: John Wiley & Sons Inc
  • | Publication Date: Nov 04, 2011
  • | Country of Publication: United States
  • | Number of Pages: 416 pages
  • | Language: Unknown
  • | Binding: Softback
  • | ISBN-10: 1118157028
  • | ISBN-13: 9781118157022
By (Author):
Julie Macintosh
Publisher:
John Wiley & Sons Inc
Publication Date:
Nov 04, 2011
Country of Publication:
United States
Language:
Unknown
Number of pages:
416 pages
Binding:
Softback
ISBN-10:
1118157028
ISBN-13:
9781118157022