Buyer Personas - How To Gain Insight Into Your Customer'S Expectations, Align Your Marketing Strategies, And Win More Business

Named one of Fortune Magazine s 5 Best Business Books in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions.

• | By (Author): A Revella
• | Publisher: John Wiley & Sons Inc
• | Publication Date: Mar 27, 2015
• | Country of Publication: United States
• | Number of Pages: 240 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 1118961501
• | ISBN-13: 9781118961506