The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business

The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more 'selling' there is only buying.

• | By (Author): David Meerman Scott (Author)
• | Publisher: John Wiley & Sons Inc
• | Publication Date: Aug 05, 2016
• | Country of Publication: United States
• | Number of Pages: 304 pages
• | Language: NULL
• | Binding: Paperback / softback
• | ISBN-10: 1119272424
• | ISBN-13: 9781119272427