Global Business Management : A Cross-Cultural Perspective

This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books on the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. The text is unique in that it offers both the management perspective and the cultural perspective.

• | : Abel Adekola, Bruno S. Sergi
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Feb 27, 2017
• | Country of Publication: United Kingdom
• | Number of Pages: 327 pages
• | Language: Unknown
• | Binding: Paperback / softback
• | ISBN-10: 113826234X
• | ISBN-13: 9781138262348