Understanding Engagement In Transmedia Culture

This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. It is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.

• | By (Author): Elizabeth Evans
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Nov 29, 2019
• | Country of Publication: United Kingdom
• | Number of Pages: 198 pages
• | Language: Unknown
• | Binding: Softback
• | ISBN-10: 1138632791
• | ISBN-13: 9781138632790