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Strategic Brand Management: Building, Measuring, And Managing Brand Equity, Global Edition

Pearson Education Limited
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9781292314969
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UPC:
9781292314969
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Strategic Brand Management: Building, Measuring, And Managing Brand Equity, Global Edition


  • | By (Author): Kevin Keller
  • | Publisher: Pearson Education Limited
  • | Publication Date: Aug 15, 2019
  • | Country of Publication: United Kingdom
  • | Number of Pages: 624 pages
  • | Language: Unknown
  • | Binding: Softback
  • | ISBN-10: 1292314966
  • | ISBN-13: 9781292314969
By (Author):
Kevin Keller
Publisher:
Pearson Education Limited
Publication Date:
Aug 15, 2019
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
624 pages
Binding:
Softback
ISBN-10:
1292314966
ISBN-13:
9781292314969