The Direct To Consumer Playbook: The Stories And Strategies Of The Brands That Wrote The Dtc Rules

Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.

• | By (Author): Mike Stevens
• | Publisher: Kogan Page Ltd
• | Publication Date: May 03, 2022
• | Country of Publication: United Kingdom
• | Number of Pages: 224 pages
• | Language: Unknown
• | Binding: Softback
• | ISBN-10: 1398605425
• | ISBN-13: 9781398605428