Brand Strategy in Three Steps: A Purpose-Driven Approach to Branding

Brand Strategy in Three Steps: A Purpose-Driven Approach to Branding

Kogan Page Ltd
SKU:
9781398609792
|
UPC:
9781398609792
$26.56
(No reviews yet)
Condition:
New
Current Stock:
Adding to cart… The item has been added
Description
Cultivate a meaningful brand strategy using a three-step, values-driven branding framework focused on connecting with customers by clarifying, integrating and communicating the values of the company.


  • | By (Author): Jay Mandel (Founder) (Author)
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Jun 03, 2023
  • | Country of Publication: United Kingdom
  • | Number of Pages: 248 pages
  • | Language: NULL
  • | Binding: Paperback / softback
  • | ISBN-10: 139860979X
  • | ISBN-13: 9781398609792
Additional Information
By (Author):
Jay Mandel (Founder) (Author)
Publisher:
Kogan Page Ltd
Publication Date:
Jun 03, 2023
Country of Publication:
United Kingdom
Language:
NULL
Number of pages:
248 pages
Binding:
Paperback / softback
ISBN-10:
139860979X
ISBN-13:
9781398609792
Related Products