Strategic Management: Competitiveness & Globalization: Concepts & Cases

Provides the comprehensive and thorough coverage of strategic management. This strategy text has been prepared to match the modern EMEA curriculum with coverage of implementation issues, analysis of how firms use strategic management tools, techniques and concepts, and more.

• | By (Author): Patrick Reinmoeller (Cranfield School of Management, Cranfield University), Michael Hitt (Texas A&M University), R. Duane Ireland (Texas A&M University), Robert Morgan (Cardiff Business School, Cardiff University), Henk Volberda (Rotterdam School of Management, Erasmus University), Robert Hoskisson (Rice University) (Author)
• | Publisher: Cengage Learning EMEA
• | Publication Date: Apr 18, 2011
• | Country of Publication: United Kingdom
• | Number of Pages: 816 pages
• | Language: NULL
• | Binding: Paperback / softback
• | ISBN-10: 1408019183
• | ISBN-13: 9781408019184