Make America Meme Again : The Rhetoric of the Alt-Right

Using the tools of rhetorical criticism, the authors detail how memetic persuasion operates, with a particular focus on the 2016 election of Donald J. Trump. Make America Meme Again reveals the rhetorical principles used to design Alt-right memes, outlining the myriad ways memes lure mainstream audiences to a number of extremist claims.

• | : Heather Suzanne Woods, Leslie A. Hahner
• | Publisher: Peter Lang Publishing Inc
• | Publication Date: May 20, 2020
• | Country of Publication: United States
• | Number of Pages: 258 pages
• | Language: Unknown
• | Binding: Paperback / softback
• | ISBN-10: 143318205X
• | ISBN-13: 9781433182051