Flux: What Marketing Managers Need to Navigate the New Environment
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Flux: What Marketing Managers Need to Navigate the New Environment

University of Toronto Press
SKU:
9781442644038
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UPC:
9781442644038
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Description
The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.


  • | By (Author): David Soberman, Dilip Soman (Author)
  • | Publisher: University of Toronto Press
  • | Publication Date: Dec 05, 2012
  • | Country of Publication: Canada
  • | Number of Pages: 344 pages
  • | Language: NULL
  • | Binding: Hardback
  • | ISBN-10: 1442644036
  • | ISBN-13: 9781442644038
Additional Information
By (Author):
David Soberman, Dilip Soman (Author)
Publisher:
University of Toronto Press
Publication Date:
Dec 05, 2012
Country of Publication:
Canada
Language:
NULL
Number of pages:
344 pages
Binding:
Hardback
ISBN-10:
1442644036
ISBN-13:
9781442644038
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