Saving Community Journalism: The Path To Profitability

Veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability for community newspapers. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue.

• | By (Author): Penelope Muse Abernathy
• | Publisher: The University of North Carolina Press
• | Publication Date: Apr 29, 2014
• | Country of Publication: United States
• | Number of Pages: 264 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 1469615428
• | ISBN-13: 9781469615424