Chief Marketing Officers At Work

In-depth with individuals in top marketing roles, this book includes interviews with chief marketing officers (CMOs) such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School to those from hot startups such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo.

• | By (Author): Josh Steimle
• | Publisher: APress
• | Publication Date: Aug 05, 2016
• | Country of Publication: United States
• | Number of Pages: 330 pages
• | Language: Unknown
• | Binding: Softback
• | ISBN-10: 1484219309
• | ISBN-13: 9781484219300