Sale
Marketing Planning & Strategy: A Practical Introduction
SAGE Publications Ltd
$40.10
$38.57
This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank.
- | By (Author): John Dawes
- | Publisher: SAGE Publications Ltd
- | Publication Date: Sep 28, 2021
- | Country of Publication: United Kingdom
- | Number of Pages: 296 pages
- | Language: Unknown
- | Binding: Softback
- | ISBN-10: 1529760135
- | ISBN-13: 9781529760132
- By (Author):
- John Dawes
- Publisher:
- SAGE Publications Ltd
- Publication Date:
- Sep 28, 2021
- Country of Publication:
- United Kingdom
- Language:
- Unknown
- Number of pages:
- 296 pages
- Binding:
- Softback
- ISBN-10:
- 1529760135
- ISBN-13:
- 9781529760132