Marketing Accountability For Marketing And Non-Marketing Outcomes

Review of Marketing Research pushes the boundaries of marketing-broadening the marketing concept to make the world a better place.

• | Edited By: V. (Indian School Of Business, India) Kumar
• | Publisher: Emerald Publishing Limited
• | Publication Date: Sep 27, 2021
• | Country of Publication: United Kingdom
• | Number of Pages: 360 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 1838675647
• | ISBN-13: 9781838675646