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Customer Encounters on Twitter - A Study of Positive Evaluation and Complaint Management on English Corporate Profiles

Uniwersytet Jagiellonski, Wydawnictwo
SKU:
9788323346579
|
UPC:
9788323346579
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This book presents a discussion of the properties of customer encounters conducted on brand profiles on Twitter. The author characterizes consumer messages containing positive evaluation and complaints posted on company profiles.


  • | : Anna Tereszkiewicz
  • | Publisher: Uniwersytet Jagiellonski, Wydawnictwo
  • | Publication Date: Mar 01, 2022
  • | Country of Publication: Poland
  • | Number of Pages: 252 pages
  • | Language: Unknown
  • | Binding: Paperback / softback
  • | ISBN-10: 8323346577
  • | ISBN-13: 9788323346579
By (Author):
Anna Tereszkiewicz
Publisher:
Uniwersytet Jagiellonski, Wydawnictwo
Publication Date:
Mar 01, 2022
Country of Publication:
Poland
Language:
Unknown
Number of pages:
252 pages
Binding:
Paperback / softback
ISBN-10:
8323346577
ISBN-13:
9788323346579