Sales & Marketing

The Influencer Industry : The Quest for Authenticity on Social Media

Princeton University Press

Behavioral Science in the Wild

University of Toronto Press

Branded Protest : The Power of Branding and its Influence on Protest Movements

BIS Publishers B.V.

Pricing : A Guide to Pricing Decisions

De Gruyter

Marketing for Small B2B Businesses : How Content Creates Marketing Muscle and Powers Traditional and Digital Marketing

APress

Generation Alpha in Beta : Kidsmarketing in a Changing World

Lannoo Publishers

Omni-personal Luxury : How to Transform your Luxury Business for the Digital Age

Springer Nature Switzerland AG

Products That Flow: Circular Business Models and Design Strategies for Fast-Moving Consumer Goods : Circular Business Models and Design Strategies for Fast-Moving Consumer Goods

BIS Publishers B.V.